Phoong Law and Kings Announce Jersey Patch and “Purple Promise”

As Anh Phoong, Founder and CEO of Phoong Law, explains, “As a woman, an entrepreneur, and a proud Sacramentan, this moment is deeply personal. The Kings have a long history of giving back, and together through The Purple Promise we’re creating mentorship, opportunity, and visibility for women and girls—ensuring they know their voices, dreams, and leadership matter.”

A portion of Kings jersey sales during the 2025–26 season will directly benefit two Sacramento nonprofits making a life-changing impact. Single Mom Strong, Inc. provides resources, programs, and community for single mothers and their children. My Sister’s House delivers critical services to women and children impacted by domestic violence, sexual assault, and human trafficking. Every jersey purchase becomes a way for fans to not only represent the Kings but also support women and families across Sacramento.

The Purple Promise will kick off on Opening Night with a special in-game jersey exchange ceremony. Anh Phoong and Sacramento Kings COO Matina Kolokotronis will present Kings jerseys to representatives from Single Mom Strong and My Sister’s House, honoring their work and symbolizing the shared commitment to community empowerment. Throughout the season, The Purple Promise will continue to shine a spotlight on mentorship and leadership through events that inspire confidence and connection. Plans include a one-day women’s leadership summit, a series of girls’ basketball clinics that blend skills training with personal growth, and additional jersey exchange ceremonies pairing young women with established leaders to symbolize the power of mentorship across generations.

The initiative will also celebrate and amplify the stories of local women entrepreneurs and changemakers through content shared in-arena and across the Kings’ digital platforms. Fans will see and hear the voices of women who are shaping Sacramento’s future, ensuring that this partnership reaches beyond basketball and into the daily lives of the community.

Phoong Law will also serve as the presenting partner of Women’s Empowerment Month and Girls Night Out on March 5. These events will celebrate women in sports, entertainment, business, and community leadership while creating spaces that highlight female voices and achievements.

The Kings emphasized the importance of this collaboration in their announcement. “This partnership goes beyond the game,” said Sacramento Kings Chief Operating Officer Matina Kolokotronis. “Together with Phoong Law, we’re investing in female entrepreneurs, uplifting future leaders, and building a lasting platform that empowers our Sacramento community for generations to come.”

For Phoong Law, this partnership is a continuation of a mission that has always centered on justice, community, and empowerment. As a leading personal injury law firm in Sacramento, Phoong Law has consistently stood up for individuals and families facing challenges, ensuring their rights are protected and their voices are heard. The opportunity to now expand that advocacy through a powerful platform with the Sacramento Kings reflects the firm’s dedication to making a difference both inside and outside the courtroom.

Fans attending games or following the team will see the Phoong Law logo on every jersey, a visible reminder that representation matters and that women entrepreneurs are reshaping leadership in Sacramento. The collaboration demonstrates how sports and business can come together to advance equity, highlight community issues, and provide opportunities for future generations.

As Sacramento gets ready for another exciting Kings season, the debut of The Purple Promise represents a step forward not just for basketball but for the entire community. From mentoring young leaders to supporting single mothers and survivors of violence, this partnership ensures that every game is more than entertainment—it is a chance to drive real change in people’s lives.

Phoong Law is honored to stand with the Sacramento Kings and the people of Sacramento as part of this historic moment. Together, we look forward to a season that combines the energy of the NBA with the power of community, creating a legacy of empowerment, leadership, and opportunity that will last far beyond the court.